Job Description:
About Ai Media Group:
We are a growth marketing agency specializing in media, creative strategy, and execution, all powered by our proprietary technology and attribution dashboard, Atrilyx. Visit our website at AiMediaGroup.com to learn more.
As a fast-paced team, we are seeking ambitious go-getters to help manage our existing business, including clients in industries such as travel, hospitality, cruise lines, business internet, and pet care, among others.
Position: Paid Social Strategist & Buyer
Responsibilities: The Paid Social Strategist & Buyer is integral to the implementation and execution of paid social campaigns. This role involves collaboration with the team to optimize and report on campaign performance, aiming to exceed client performance targets. You will report directly to the Director of Paid Social and work cohesively to maintain strong performance across diverse clients in sectors including travel, technology, fashion, B2B services, and more.
Key Accountabilities:
- Support campaigns aligned with clients' key performance indicators, ranging from conversions and traffic to ROAS.
- Build, QA, and optimize paid social media campaigns.
- Facilitate effective client services and maintain accurate and timely communication regarding performance.
- Develop and sustain relationships with key paid social partners to nurture performance growth.
- Analyze client data to ensure optimal campaign performance.
- Collaborate with other channels to ensure a cohesive approach to achieving client goals.
- Build strong relationships across the client services team and with clients.
- Thrive in a fast-paced environment.
Qualifications:
- 1-2 years of experience in Paid Social.
- Understanding of performance marketing fundamentals.
- Proficiency in using paid social media platforms, particularly within Ads Manager. Experience with Meta is essential; familiarity with other platforms is a bonus.
- Strong data analysis skills and proficiency in Excel.
- Excellent QA abilities with a keen eye for detail.
- Exceptional organizational skills and project management capabilities.
- Superior communication and presentation skills, both verbal and written.
- High levels of integrity, autonomy, and self-motivation.
- A strong analytical background with a numerical focus.
- Eagerness to learn and advance within the role.
