Creative Strategist

Skills :     Marketing Strategist

Job Description:

WHO WE ARE

Sid Lee is a multidisciplinary creative collective striving to make a difference and celebrate culture with bold ideas. Its 700 professionals work as one team from offices in Montreal, Toronto, New York, Paris, London, Los Angeles, and Seattle. Their mission is to create what matters through brand building, brand expression, and brand experience. Its creative community also includes Yard, Digital Kitchen, BIMM, and Haigo.

Alongside progressive clients, Sid Lee draws on its rich collection of disciplines, from design to data and experiential communication and technology to advertising and architecture, empowering its clients to outperform their competitors, earn the trust of their customers, and increase their influence on culture.

Sid Lee is a member of kyu, a collective of top-tier global creative companies established by Hakuhodo DY Holdings. Sid Lee also imagined C2 Montréal, one of the largest creative-business conferences in the world.

ROLE

The Strategist is working daily on the strategy for one or multiple pieces of business. This person works with a multidisciplinary internal team and other strategists to craft an innovative, timely, and culturally relevant strategy that inspires breakthrough and effective creative work. A proven track record of working collaboratively with creative teams and clients. Accountable and motivated by a variety of problems to tackle with insights and solutions. In addition, good storytelling, workshop, and communication skills, an analytic mind, and a passion for research are needed for this role.

RESPONSIBILITIES

• Owns, presents, and defends a prejudicial POV.
• Creates and/or participates in collaborative moments (brainstorming, workshops, jams), for stakeholders to align on strategic solutions, plans, and creative ideas.
• Crafts strategic solutions, plans, and inspiring briefs we all admire.
• Applies a relevant combination of business, CX, and brand strategy to drive value.
• Identifies and maps key touch points and leverage points where brands and people should connect.
• Conducts primary qualitative research and drives research design and insight development.

REQUIREMENTS

• Bachelor’s degree in a related field (preferably business, marketing, communication, or cultural studies).
• 4+ years experience in strategy (agency, innovation, design, consulting).
• Experience in 360° communication strategy.
• Research proficient and strong storytelling, workshop, and presentation skills, a must.
• Highly motivated, adaptable, and open-minded.
• Ability to package information in clear, concise, and impactful ways.
• Excellent at summarizing and making complex information accessible.
• Adept at navigating complex client organizations and managing multiple relationships.
• Ability to unlock insights and a good judge of creative work, strong storytelling skills.
• Collaborative with the ability to build on ideas.

Proud to be an equal-opportunity employer, Sid Lee is committed to creating a diverse work environment. All qualified applicants are considered without regard to citizenship, ethnicity, race, colour, religion, gender, gender identity or expression, sexual orientation, genetics, disability, age or veteran status.

We encourage women, Indigenous people, persons with disabilities and members of visible minorities to apply.